Improving performance and your browsing experience
These cookies allow us to understand how our visitors engage with our websites and apps, for example count the total amount of page visits and sources of traffic so that we can measure and improve the performance of our sites and apps. They also enable us to understand how users without personally identifying visitors, on an anonymised aggregated basis, use our sites. For example, remembering if you’ve been to the application or website before or restricting the number of times you’re shown a particular online advertisement.
We like to keep track of what websites, information and links are popular and which ones do not get used so much, to help us keep our information relevant and up to date.Our applications, web locations, websites and communications you get from us contain small invisible images known as ‘web beacons’ or ‘pixels’. These are used to manage the interaction between you and the online information or email and allow us to assess the effectiveness of the communication.
Personalisation and Advertising
These cookies allow us to provide a high-quality experience by customising the content that we offer you across our sites. We might use the information collected by these cookies to highlight articles or site services that we think will be of interest to you based on the articles and other content you have viewed when visiting any of our websites. They enable us to deliver to you relevant advertising (our own and that of our Partners) on our websites and in our mobile apps. We use these cookies to inform us when we have shown you an advert, to ensure we do not show you the same content too often. We also use these cookies to measure the effectiveness of the advertising that you see or hear on our services.